Evaluating business impact

Photo of yellow post stick note Developing and growing your employer facing work takes resources, time and planning. This has now become a strategic as well as operational objective, and therefore the work must be evaluated in terms of the impact it is making on your own business. Key targets will have been set within your planning process, so it is important for you to measure the impact business has had against these targets, and use these findings in planning future developments.

You also need to consider the impact your products and services have had on your customer’s business. As part of your customer relationship management (see customer management), evaluating the impact you have made on their business will give you opportunities in developing the relationship and working with them in the future. How the impact of your interventions is to be measured and against what criteria, need to be discussed with your customer at the planning meeting. It is essential to revisit your customer as the training finishes for their immediate response, but also give them time for the impact to be more measurable before trying to ascertain impact.

Materials

Exemplar (1) | Guide (2) |

Exemplar (Showing 1 of 1 available)

Measuring the impact of training on business (74 KB)Downloadable file
Models to show how to measure the business impact of training for the employer. This guide uses Kirkpatrick's four level model as a framework for evaluation. It includes training business outcome indi...

Guide (Showing 2 of 2 available)

Questions an employer may need to ask of themselves before undertaking training (64 KB)Downloadable file
A series of questions aimed at helping businesses assess what they hope to achieve by training and identify the benefits to their business. In addition this checklist suggests that employers consider ...
Measuring the impact of training on business (74 KB)Downloadable file
Models to show how to measure the business impact of training for the employer. This guide uses Kirkpatrick's four level model as a framework for evaluation. It includes training business outcome indi...

Show all materials for this page